Kids Go Free at Sydney Roosters Games Thanks to Steggles Sponsorship.
In an exciting development for Sydney Roosters fans and families, the NRL
team has announced that kids will now get free entry to their home games,
thanks to a new sponsorship deal with Steggles. The initiative, launched in
early September, is set to make Roosters matches more accessible and
enjoyable for younger fans, while also strengthening community ties.
The partnership with Steggles, a leading poultry brand and long-time
supporter of community initiatives, aims to make Roosters games more
family-friendly. Under the new arrangement, children under the age of 12 will
be able to attend home games at Allianz Stadium without purchasing a ticket,
provided they are accompanied by a paying adult. This move is expected to
boost attendance and foster a new generation of Roosters supporters.
Sydney Roosters CEO Joe Kelly expressed enthusiasm for the initiative,
highlighting the team’s commitment to engaging with the community. “We’re
thrilled to partner with Steggles to offer this fantastic opportunity for families.
Making our games accessible to kids aligns perfectly with our vision of
nurturing future fans and building a strong connection with the community,”
Kelly said. “We believe that introducing more young people to the excitement
of live rugby league will help grow the sport and create lasting memories for
families.”
Steggles’ involvement in the initiative reflects their broader commitment to
supporting local communities and promoting family values. “At Steggles,
we’re passionate about giving back and supporting initiatives that bring
families together,” said Steggles’ Marketing Director, Emily Turner.
“Sponsoring the Roosters’ kids-go-free program is a perfect fit for our brand,
and we’re excited to see the joy it brings to young fans and their families.”
The announcement has been met with widespread approval from Roosters
supporters and local communities. Families are eagerly anticipating the
chance to enjoy the live-action atmosphere of NRL games without the
additional financial burden of purchasing tickets for their children. The free
kids’ tickets will be available for all remaining home games in the season,
providing ample opportunity for fans to experience the thrill of Roosters
matches.
